Branded Corporate Wear: The Preferred Method of Branding for Businesses Throughout the Globe
Research reveals that the clothes we wear to work hugely affect the way we perform. Corporate wear has always been a powerful tool of confidence and influence. It can influence our thinking and negotiating skills, which has an overall effect on our social and career performance. Simply put, if employees are not happy about their image, it can impact an entire company’s bottom line.
The Clothing We Wear Affects Our Daily Performance
Clothing is a powerful force in the workplace, which is why you need to dress your employees in smart, stylish, branded corporate wear. A growing global trend – affordable, accessible, and powerful – branded corporate wear is by far the most powerful marketing tool, surpassing media and digital marketing. But in a world where most customers pursue relationships with brands based on image, reputation, and shared values, branding is the most significant aspect of a uniform corporate culture.
Embroidery Adds Value
To get the best ROI, you will need to brand the clothing with your logo, image, or message, so you can stand out, be identified, recognised, and remembered, and an effective way to do this is with machine embroidery. Cheaper than screen-printing, and ideal for branding polo shirts, button-down shirts, caps, hats, sweatshirts, jackets, and bags, embroidery branding provides a more sophisticated, high-quality appearance.
As the preferred method of branding for many businesses, big and small, the process of embroidery branding is modernised by computers that read digitised files. A cost-effective, durable, flexible, and polished method of branding that allows you to use many thread colours, embroidery has the potential to last a lifetime, unlike other methods. It is the most affordable, practical, and valued form of branding used today.
We Are South Africa’s Embroidery Branding Experts
As one of the leading suppliers of all the top protective, leisure, promotional, and corporate wear brands, we also have in-house manufacturing, branding, and embroidering department. At Top 2 Toe, we can embroider any image on clothing, such as shirts, hats, caps, ties, bags, safety gear, chef clothing, jackets, and more. Send us your image, and we will produce and deliver your order on time, at a high level of quality. We can also meet tight deadlines, and we can deliver to your door.
In the world of business, your employees are your brand, and when you dress them in smart, branded apparel, you help your brand become recognisable and memorable, for all the right reasons. Make the smart choice and get the branding experts at Top 2 Toe to take care of all your branding needs.