Personal protective equipment, or PPE for short, refers to protective gear that must be worn in specific work environments – mostly industrial and commercial. These protective items can include reflective wear, hardhats, and Conti suits to name a few examples. They can also include specifically designed work uniforms that match workplace regulations.
When it comes to branded PPE, the branding on such items tend to fade quickly. This is because of the constant use and exposure to various elements. Luckily, Top2Toe specialises in embroidery branding – giving our customers an alternative to regular printed branding options. Today, we talk about why you should brand your PPE and not just let such an opportunity pass you by.
Legitimate Reasons for Branded PPE
- Differentiation from the Crowd: Several industrial companies issue their workforce with accommodating PPE that do not feature their brand or match their CI in colour or design. Such companies miss out on the value of branded PPE and only view these items are requirements for an industrial work environment. However, with branded PPE, your employees’ safety wear suddenly becomes a way to differentiate them from the crowd and distinguish them from competitors.
- Creating a Sense of Professionalism and Pride: There is a large difference between a workforce that simply wears any given protective wear with nothing on it and a workforce that takes pride in wearing branded PPE. This concept can be compared to a professional sports team – where players take pride in wearing their team colours. When you look good, you feel good. And when you feel good, you play well. That’s what it all comes down to.
- Visibility: Branded PPE does not only provide additional visibility for your brand but can also introduce your brand and business to a wider audience. If someone sees your workforce wearing your brand while onsite, they will immediately link the brand with the final product. This allows for an accurate gauge of what your brand represents, which can attract future business for your company.
- A Valuable Investment: Top2Toe delivers a wholistic selection of protective wear and safety gear. When adding your brand to these items, your business will make a valuable investment towards the promotion of workplace safety, as well as taking advantage of branded PPE.
Top2Toe is your comprehensive solution to branded PPE for your business in Gauteng. Please browse our website to find brochures on these items and contact us today if you have any questions on how we can assist your business with branded protective wear and safety gear in 2025.