With the end of the year rapidly approaching, now is the perfect time to plan an end-of-year branded corporate gifts campaign for your business. Such a campaign has several benefits that are consistently overlooked. Business owners might view it as a waste of resources, while others might think that such a campaign might not have any benefit for their brand. However, quite the opposite is true.
Today, we look at how a branded corporate gifts campaign can work to the benefit of your brand – especially running such a campaign at this time of year. Let’s get into it.
Benefits of Running a Branded Corporate Gifts Campaign at This Time of Year
- Celebrating the Spirit of Gifting: This time of year, people are always in the spirit of gifting. Your business can join in the fun with a range of branded corporate gifts. These gifts can be sent out to business partners, your employees, benefactors, and everyone else who helped your business throughout 2025. Not only will it show your appreciation for their contribution, but it will also work towards brand conviction if their gifts feature your brand and corporate identity.
- Laying a Solid Foundation for 2026: As a business, you have a unique opportunity with branded corporate gifts at yearend. You can utilise such a campaign to give people something to remind them of your brand throughout the holidays. This will lay a solid foundation for your brand and business – entering the new year on a positive note. There is nothing more powerful than brand conviction, as people will always choose your brand’s products or services when they trust your brand to deliver on their expectations.
- Choosing the Ideal Gifts: Top2Toe sources products from leading South African suppliers and distributors to ensure that our customers only get the best quality and branding from us. When it comes to choosing the items for your branded corporate gifts campaign, you must keep a couple of pointers in mind:
- Choose a product that represents your brand accordingly.
- Choose a product that can be used daily as opposed to being shoved in a drawer.
- Choose a product that can be clearly branded with your CI/brand.
- Be mindful of the timeline to avoid disappointment.
- Plan carefully and well in advance to allow for proverbial speedbumps.
Top2Toe is your solution to branded corporate gifts for your business in Gauteng. Feel free to browse our website for catalogues and contact us directly if you have any inquiries. Make the most of this upcoming holiday season with Top2Toe on your side.